Les Folies d'Alex

Become a Partner
Alex's Madness!

Les Folies d'Alex

Your brand deserves to shine. That's what we're here for :)

Welcome to the world of Alex's Follies, a vibrant, feminine, creative e-shop… and above all, supported by an ultra-loyal and committed community.

If you are a creator or a young brand, and you want to give real visibility to your work, you have just found the right door.

Here, we love ambitious women, strong styles, and pieces that tell a story.

So if your world aligns with ours… get ready, we can do something magical together 💛

Les Folies d'Alex

Why join me?

Because here, every female designer is welcomed like a gem.

We showcase brands that have heart, boldness, and a style capable of resonating with our community.


By becoming a partner, you will benefit from:


  • Instant visibility to thousands of active customers
  • A premium presentation (photography, styling, staging)
  • A presence on our site , with a space for your parts
  • A simple, straightforward, and stress-free approach to support.
  • A system that protects your image and your value

Alex's Follies is not just a website: it's a real tribe .

Les Folies d'Alex

What style am I looking for?

We only select universes that match the identity of the store:


  • Trendy, feminine, current looks
  • Bohemian-chic , casual , rock , cool , urban , elegant style
  • Pieces that have personality
  • Small series, limited edition capsules or handcrafted creations
  • European manufacturing is valued (Italy, France…)
  • Quality is guaranteed: finishes, materials, cut

In short: style, character,

and the pleasure of wearing it .

Les Folies d'Alex

Our concept: limited edition capsules

5 pieces, no more.
To create a real scarcity effect.

We don't want a giant marketplace.

We want a selective showroom , filled with gems that are constantly being traded.

👉 The concept is simple:

You send a set of 5 pieces to Les Folies d'Alex.

We store them, we shoot them, we put them online, and we take care of everything.


  • No pressure
  • No huge stock
  • No risk for you
  • And a truly exclusive aspect that our customers love.

With each sale, we restock if necessary… or we move on to a new capsule ✨

Les Folies d'Alex

What I do for you!

You don't have to manage anything on the sales side. We'll take care of everything:


  • Photoshoot on a model
  • Staging & Styling
  • Writing the descriptions
  • Uploaded to the website
  • Order management
  • Packaging & Shipping
  • Customer service
  • Communication & network visibility

You focus on what you know how to do: create .

Les Folies d'Alex

Financial operation

A fair, simple and transparent commission

To ensure everything runs smoothly and without risk, we operate on a commission basis .


Proposed distribution:

  • 65% for the designer
  • 35% for Alex's Follies

Why 35% for us?

Because it covers the promotion, the shooting, the styling time, the online postings, the logistics, the packaging, the marketing, the customer service, any returns… in short, everything you don’t have to manage.


Payments

A sales summary is sent at the end of the month , then the transfer is made directly.


Unsold items

The pieces are on display for 3 weeks .


Afterwards :
  • either return to the creator,
  • or extension (rare), depending on agreement.

Objective: to maintain a dynamic and always exciting environment for our customers.

Les Folies d'Alex

Agreements & Contract

Nothing complicated.

Once your application has been reviewed, we will send you a mini-agreement by email summarizing everything :


  • commission
  • parts management
  • exposure time
  • payment terms
  • logistics operation

Once validated, you send us your documents… and the adventure can begin!

Do you want to offer your brand?

Fill out the form below.

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